Holiday Message 2018

Winter scene - the Radcliffe Camera in Oxford
The Radcliffe Camera in Oxford in winter, 200m from our offices

A holiday message to clients, staff, contributors and friends of Oxford Analytica from David K. Young, CEO of Oxford Analytica

As 2018 draws to a close, it provides that all-important opportunity to reflect on another year, the 44th year for Oxford Analytica, and for me to wish you and your family a happy holiday season. Most importantly, it provides me with the opportunity to say thank you.

Thank you to our team for their continued commitment to the firm and to our ongoing mission to provide trusted insights and seasoned judgements on the critical global issues that lie at the nexus of politics, economics, business and society.

Thank you to every member of our global expert network and for their role in ensuring we unearth the true meaning behind what today means for tomorrow.

Thank you to our Board of Directors and our International Advisory Council for their strategic advice and encouragement.

And, thank you to our clients with whom we are privileged to work each and every day as we strive to answer the key questions facing business, government and society.


Anniversaries should inspire us to think of where we hope to be

As I mentioned in my welcome at this year’s Global Horizons 2018, Oxford Analytica’s 35th Annual Conference, anniversaries often act as a reminder of the pace and nature of change. They help us to understand where we were as well as to encourage us to take stock of where we are now. Most powerfully, I believe, they should inspire us to think of where we hope to be.

This holiday period should encourage us all to do the same. To reflect. To learn. To appreciate. And then, to look forward to a new year with a renewed sense of hope and purpose.

For Oxford Analytica, 2018 has been a year announcing new initiatives.

We created OAi, our in-house innovation lab, to ensure we continue to advance the industry of geopolitical risk that Oxford Analytica pioneered more than four decades ago.

We released the beta version of Navigator, our new geopolitical risk management platform. With The Daily Brief at its core and powered by a unique combination of global expertise, quantitative assessments and technology, Navigator helps translate macro issues into actionable, operational intelligence. The ultimate goal: to ensure clients turn the challenges of today into the opportunities of tomorrow.

We have established a relationship with three leading consultancy firms to help clients build organisational agility. Keep your eyes open for the campaign entitled ‘Stay Curious. Stay Ahead.’ and our ability to dynamically measure and map organisational agility, ensuring executives can be swift to act within our fast-changing and complex global environment.

We have updated our website to articulate more clearly our unique ability to help clients measure, map and monitor the geopolitical issues impacting strategy, investments, policies and operations. Moreover, it highlights our thought leadership practice which continues to work on some of the most intriguing challenges facing business, government and society.

And this month we have enhanced the capabilities by which we measure country political risk. To be released quarterly, VAPOR Ratings are to become the standard public-domain measure of country political risk. They provide global corporations and investors with a relative measure of commercial political risk for more than 160 countries, across five perils and 14 industries. To say they are a powerful lens into measuring and putting a dollar value on political risk exposure is an understatement.

And so, given our activities over the past year, 2019 is set to be tremendously exciting as we look to build upon these new ideas and advance the impact Oxford Analytica has as a firm worldwide.

I hope you all have a wonderful holiday season. Thank you for being part of our journey, and I look forward to working with you in the year ahead.

Here’s to 2019!

David K. Young
Chief Executive Officer
Oxford Analytica